Tip - The Skeptic's Guide to Getting Targeted Traffic from Google+

It might surprise you, but Google+ is still a great place to find eager and engaged readers for your blog. Just follow these four simple steps.

Google+ was the search engine giant’s attempt to grab a slice of the social media pie, but since the platform’s launch in 2011, it’s taken a few knocks.

The decision to drop Google Authorship demolished one of the reasons many people signed up, and a fresh rumor of its imminent demise seems to emerge every week.

But even though the “new platform” sheen has certainly faded, Google+ is still a great place to promote your content. Even if you don’t have a following there and even if it might not be with us forever.

Why? Because Google+ consistently delivers more engaged visitors than both Twitter and Facebook. On average, a visitor from Google+ will spend over three minutes on your site, compared to around two minutes for those other platforms.